Chinese New Year is such a bright time to engage your audience with email marketing! I came across https://flowium.com/blog/lunar-new-year-email/ and it has tons of tips on creating meaningful campaigns. One idea that stands out is to use holiday themes, such as renewal or family, to create heartfelt messages alongside promotions. For example, one brand I follow included a dumpling recipe in their email and it was a real hit! Simple gestures like this help build rapport with more than just salespeople. What's your favorite way to make email campaigns memorable during the holidays?