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Training on Project Development and Proposal writing (March 4 to March 8, 2019)

About the course

The ability of development partners to implement their project interventions is dependent on their access to donor funding. Access to these funds requires submission of proposals for consideration by the potential donors. Project results should be effectively communicated and shared through good reports.

For sustainable and effective implementation of project interventions, it is essential that organizations have the capacity to design, write and deliver high quality project proposals and reports. This course aims to equip participants with skills in writing and presenting effective and successful proposals. The participants will also acquire skills in writing quality reports which can engage the audience.

Target Participants

This course is aimed at managers, program/project coordinators and other project staff whose roles involve developing proposals for fundraising and report writing for their organization.

Course duration

5 Days

What you will learn

By the end of this course the participants will be able to:

Understand different ways of resource mobilization
Understand the principles of project development and proposal writing
Organize the different components of a proposal in a logical flow
Write an effective proposal according to donor’s requirements and guidelines
Use of M&E frameworks in project design when developing a proposal
Write good quality reports tailored to a target audience
Course Outline

Introduction to Resource Mobilization

Why resource mobilization is important
Resource mobilization principles and practices
Different ways of resource mobilization
Resource mobilization framework
Current funding environment for non-profit organizations
Overview of Proposal Writing

What is a proposal? Different types
Importance of proposal writing in grants mobilization
Understanding donors’ requirements
Proposal formats
Solicited vs Unsolicited Proposals
Project Development and Proposal Writing
Project Development and Planning in Proposal Writing

Project Rationale

Project Background
Needs Assessment including target population
Project Justification
Project Overview

Project Goal
Project Beneficiaries
Critical Assumptions
Project Strategy
Project Design

M&E Frameworks for Project design
Causal Pathway: Impact, Outcome, Output, Activities, Inputs
Project Activities
Use of logical framework to design a project
Defining project results: impact, outcomes, outputs
Developing project Logic Model
Developing project implementation strategies and a detailed work plan
Measuring project success through monitoring and evaluation frameworks
Project budgeting
Strategies for Winning a Proposal

Establish technical credibility
Use a funder-centered approach
Get the budget right
Write simply
Add unique selling points (USPs)
Building Blocks of a Proposal

Cover letter
Cover/title page
Proprietary notice
Technical approach
Project team and relevant experience
Project budget
Schedule/time table
End reviews
Submitting the Proposal

Funding agency forms
Packaging, politicking and refunding
Submission, traditional and online
Tips for final checks
Proposal Review

Proposal review criteria
Proposal review process
Grant agreement
Proposal and Report writing Best practices

Common mistakes during proposal and report writing
Tips for successful proposal and report writing
Case studies of successful proposals and effective reports
Training Approach

This course is delivered by our seasoned trainers who have vast experience as expert professionals in the respective fields of practice. The course is taught through a mix of practical activities, theory, group works and case studies.

Training manuals and additional reference materials are provided to the participants.


Upon successful completion of this course, participants will be issued with a certificate.

Tailor-Made Course

We can also do this as tailor-made course to meet organization-wide needs. Contact us to find out more:

Training venue

The training will be conducted at Devimpact Institute Training Centre, Nairobi Kenya.


The training fee covers tuition fees, learning materials, and training venue. Accommodation and airport transfer are arranged for our participants upon request.

Event Properties
Event Date March 4,2019, 8:00 am
Event End Date March 8,2019, 4:30 pm
Cut off date March 1,2019, 5:00 pm
Individual Price Kenyan - KES 80,000, International - USD 950
Location Nairobi


Country: Kenya